Channels of distribution constitute sets of independent organization in the process of making the product available for consumption. The producer may sell into the whole saler then sell to the retailer.
- The producer may sell directly to the retailer.
- The producer may have a commition agent who then saves to the public.
- The manufacturer may sell the good directly to the public.
Retailer the deals directly with the consumer.
He produces large packages to small packages.
He deals directly with the wholesaler but at time with the manufacturer directly.
